Iowa State fans have been mostly sheltered from players transferring the past 10 years thanks to the program Matt Campbell built, so the mass exodus this past week has stung even worse. | Iowa Everywhere

Your language isn't describing your business. It's PROGRAMMING it. Most founders think words are just communication tools. Better pitches. Sharper messaging. More compelling copy. That's not market power. That's linguistic decoration wearing a strategy costume. Real category dominance doesn't come from better descriptions. It comes from rewriting the SOURCE CODE of how you perceive reality. The Semantic Architecture Your brain is the game engine. Your business reality is the game it's running. W

Iowa State University on Reels

Iowa State University to add 6 new majors, new academic programs

Innovation isn’t just about inspiration. It’s about collaboration. And when great minds think together, there are no limits. | Iowa State University

Mechanical Engineering | College of Engineering

Civil Engineering | College of Engineering

Electrical & Computer Engineering | College of Engineering