Roblox is sketching out an ambitious 2024 road map for its ad business. The online gaming platform announced a slate of new features for its Immersive Ads hub at its investor day on Wednesday, ...

Roblox is launching a partner programme as it aims to grow its global advertising ecosystem and educate brands looking to advertise on its immersive gaming platform. The Roblox Partner Programme was ...

Posts from this topic will be added to your daily email digest and your homepage feed. And it’s bringing digital billboards and age guidelines to do it And it’s bringing digital billboards and age ...

Roblox's stock has risen significantly in 2022, with the company returning to growth and DAUs remaining strong. The current business model is limiting the company's growth and profitability potential, ...

Players on the fast-food chain’s Roblox game use their computer mouses to drag and drop ingredients from the virtual counter to an open-faced burrito. White rice, black beans, garlic guajillo steak, ...

In an exclusive interview with Bloomberg, Roblox CEO Dave Baszucki recently announced the platform would launch its foray into Roblox immersive advertising before the end of the year. However, it ...

Roblox has bolstered its offerings to brands with the introduction of its ‘Roblox for Brands’ website – a dedicated resource to support brands with case studies, resources and relevant updates ...

Roblox RBLX recently announced its plan to launch 3D advertising, more popularly known as immersive ads, on its platform in 2023. Per Reuters, immersive ads will only reach audiences aged 13 and above ...

Roblox is ramping up its push to attract new ad dollars to its platform. Roblox has reached out to PubMatic for help boosting sales of video ads on the platform. A new wave of value and momentum ...

This article was featured in One Great Story, New York’s reading recommendation newsletter. Sign up here to get it nightly. I’ve arrived in the middle of a vast expanse of what looks like green LEGO ...

Roblox Corp. RBLX announced a partnership with Alphabet Inc. GOOGL that will allow brands and agencies tied to its Rewarded Video ads to buy advertising from Alphabet via Google Ad Manager’s ...