I’ve seen this firsthand working with organizations across industries. What used to be a solid year-long strategy window has shrunk to quarters, or even weeks. AI speeds up everything. It’s not just ...

The SWOT Analysis framework measures your company’s competitive advantages and disadvantages and plans for improvements and seizing favorable opportunities for your business. In marketing, the SWOT ...

Did you know that the typical five-year strategic planning forecasts perform about as well as dart-throwing chimpanzees? Cognitive science and behavioral economics scholars have conducted research on ...

The importance of strategic planning is a lesson that’s reiterated in business schools and boardrooms globally. The message is clear: Have no strategic plan in place, and you’re putting your business ...