Read the original article on Purewow. ICYMI, butter yellow is trending for spring (again). The sunny shade even made it onto Pinterest's 2025 color trends list. An easy way to incorporate it into your ...

Spring Summer beauty trends for 2025 keep coming in, and well, it is that time of the year, after all. Since everyone’s got ...

Springtime is here—and so is spring beauty! As the new season begins, we’re refreshing our vanities—and adding some go-to favorites back to our rotations. On the makeup front, easy lip tints and ...

2025 was the year of pixie haircuts, and 2026 is shaping up to be another year of its reign. Sabrina Elba’s version falls ...

You know it’s time to revamp your makeup to honor yourself with some spring feels as soon as the days start to get longer. No matter if you’re going out for brunch, a picnic, or just want to feel your ...

Makeup is shifting away from minimalism in 2026: Bold, fun looks with an emphasis on technique, artistry, and self-expression ...

Ulta Beauty's Spring Haul Sale is live through April 5 and features discounts on popular beauty brands. Shoppers can find deals on skincare, makeup, hair products and more from brands like Tree Hut, ...