Salesforce introduced its AI layer, dubbed Einstein, in 2016. More recently, at the Salesforce World Tour event in NYC in May, all the company talked about was generative AI and Data Cloud, its ...

CRM leans on Data 360 to counter slowing growth, integrating AI tools to boost higher-value contracts as revenue growth cools ...

Einstein Studio can also help enterprises connect their data from Salesforce Data Cloud to third-party AI offerings including Amazon SageMaker and Google’s Vertex AI for model training. Salesforce on ...

The ultimate goal of pulling customer data together into a customer data platform (CDP) is building more meaningful customer experiences in real time. Up until now, that’s been more aspirational than ...

Salesforce, Inc. is a leading CRM provider which has expanded its product range across service, marketing, and even big data/AI with Einstein and its Data cloud. The company reported strong financial ...

This article was written in collaboration with Varonis' Nathan Coppinger and Mike Smith, Distinguished Security Architect at Salesforce. It covers how Salesforce Einstein Copilot’s security model ...

Dreamforce rolls around for another year and it's time for a new Salesforce platform. The opening of Dreamforce 2023 today sees the unveiling of the Einstein 1 Platform, which brings together the data ...