Launching tomorrow morning (Wednesday, 16 July), the campaign will include TV, radio, online display advertising and gaming. The TV ad, set to ‘Ante Up’ by MOP, shows the ginger cat sitting in a giant ...

O2 has teamed with 4Music, part of Box TV, to find a new 4Music social screen star. The deal sees O2 sponsor 4Music’s hunt to find undiscovered UK vlog talent, as part of a competition which asks ...