Eliminate decision fatigue by finding the right colors, personalized to you! Match My Makeup, a groundbreaking beauty tech platform, is taking personalization to new heights by matching lip colors to ...

INDIANAPOLIS (TEGNA) — Crayola is releasing a new box of crayons inspired by skin tones around the world, so that kids can "creatively and accurately color themselves into the world they see around ...

"Undertones speak to the overall warmth or coolness of your skin tone," Helen says. "Undertones are generally referred to as cool/pink, warm/golden/yellow or balanced/neutral. Skin tone is more about ...

If you're kinda bored of the same-same, though, you've got options. There are seven, to be exact, universally flattering ...

From Real Housewives and drag queens to athletes and action stars (and all of us that fall in between), bad shade matching seems to be a universal problem. If you wear makeup, you know the pain of ...

Finding the perfect shade of foundation has always been a struggle for me. I’ve tried so many different brands, but even the ...

You get your hair colored and it just doesn't look as good on you as it probably did on the person you first saw that ...