Using data in marketing is nothing new. In fact, data is so deeply ingrained in the fabric of online marketing that even marketers who aren’t actively leveraging it are still impacted by it. From big ...

Forbes contributors publish independent expert analyses and insights. Randy Bean is a noted Senior Advisor, Author, Speaker, Founder, & CEO. How does a venerable American brand known for creating the ...

Each week since 1977, researchers at the Portal Project have monitored how rodents, ants and plants interact with each other and respond to their climate on plots of land in Arizona. At first, the ...

Many organizations are experimenting with AI agents to determine which job roles to focus on, when to automate actions, and what steps require a human in the middle. AI agents connect the power of ...

Big data can help make Americans healthier, and the Trump Administration has stated—in its recently released Make America Healthy Again report and elsewhere—that building a national big-data platform ...

Washington and Europe are growing wary of DeepSeek. The Chinese artificial intelligence company astonished the world last weekend by rivaling the hit chatbot ChatGPT, seemingly at a fraction of the ...

Q. You explained Excel’s Scenario Manager in your November 2024 Tech Q&A article and Goal Seek in your December 2024 Tech Q&A article. Can you please explain the final What-If Analysis tool: Data ...