The plan is quite controversial to people who don't want to be inconvenienced and people who simply have pride in "the 415." If you need convincing that 415 is a status symbol, look no further than ...

San Francisco resisted an area code change, but in the end new phone numbers will no longer come with the 66-year-old 415 prefix. Get ready for 628. “Everyone loves 415,” said Christine Falvey, Mayor ...